Facebook & Instagram Ads Management

I need a specialist who can plan, launch and continually optimise paid campaigns on Facebook and Instagram. The objective is to drive qualified traffic and conversions for an e-commerce brand, keeping CPA low while lifting ROAS. You will dive straight into Meta Ads Manager: building structured campaigns, setting up audiences, writing compelling ad copy, and running creative split-tests. Daily monitoring and rapid tweaks are essential, along with weekly summaries that clearly outline spend, clicks, conversions and next-step recommendations. To move forward, include verifiable past work—links, screenshots or short case studies of similar social campaigns you managed and the results you achieved. Proposals without proven examples will be skipped. Key deliverables • Proper campaign setup with pixel and event tracking • Ongoing A/B testing of copy, visuals, audiences and placements • Performance reports delivered every week in my preferred template • Actionable insights and budget reallocation suggestions Familiarity with Meta Business Suite, Ads Manager and basic analytics tools is required. Let me know your earliest start date and any bandwidth constraints so we can scale efficiently.