B2B SaaS Platform UX/UI Overhaul

Senior UX/UI Product Designer for Complex B2B SaaS Platform We are looking for an experienced Senior UX/UI Product Designer to work on a large, multi-module B2B SaaS platform. This is NOT a simple booking app or a small website redesign. The product is a broad business-management ecosystem covering operational, financial, customer-facing and administrative workflows. The designer will audit the existing product, build a scalable design system, and progressively redesign/document the complete UX across the SaaS application, public website, customer booking experience, mobile application and internal/admin interfaces. PRODUCT SCOPE The platform includes areas such as: - Dashboard and business overview - Calendar and scheduling - Booking lifecycle - Customer CRM - Employees, teams, departments and permissions - Services, categories, products and resources - Multiple locations - Payments and transactions - Invoices, taxes and financial settings - Subscription and plan management - POS - Payroll / staff operations - Loyalty and rewards - Memberships - Packages - Gift cards - Coupons - Events - Custom forms - Notifications and communications - Reports and analytics - External integrations - Accounting integrations - Security, MFA, sessions and audit UX - Privacy and data-management flows - Support/help - AI-related functionality - Voice / AI receptionist interfaces - Internal operator/admin interfaces - Customer booking/self-service - Public website - Mobile application Some functionality already exists, some is under development and some belongs to future phases. The designer must NOT invent unsupported features. PHASE 1 — PRODUCT & UX AUDIT Before redesigning major areas, you will: - Review the existing application and UI - Inventory current screens, routes and workflows - Capture and organize screenshots - Map user roles and permissions - Identify missing/inconsistent UX - Classify screens as KEEP / IMPROVE / REDESIGN / MISSING / FUTURE - Produce a structured UX/UI Gap Register We do not want someone to redesign the entire navigation before understanding the existing system. DESIGN SYSTEM Create a professional Figma design system covering: - Colors and semantic tokens - Typography - Spacing and grid - Radius and elevation - Iconography - Breakpoints - Components - Forms - Tables - Cards - Navigation - Modals/drawers - Toasts - Filters/search - Domain-specific SaaS components Full Light and Dark mode support is required. Dark mode must be part of the token system, not a later visual skin. RESPONSIVE + RTL/LTR The system must work across: - Desktop - Large desktop - Tablet - Mobile web - Mobile app The product is international and must support both LTR and RTL/Arabic. Designs must account for: - Long translations - Arabic layouts - Localized dates - Currencies - Numbers - Mixed RTL/LTR content COMPLETE UX STATES Professional SaaS design requires more than happy-path screens. Relevant flows should include: - Loading - Empty - First-use - Success - Validation errors - System errors - No permission - Disabled - Destructive confirmation - Expired - Locked - Disconnected/reconnect - Offline where relevant SAAS APPLICATION Work will progressively cover: - App shell and navigation - Authentication - Signup/onboarding - Dashboard - Calendar - Bookings - CRM - Staff/team - Services - Products/resources - Locations - Payments/finance - Billing/subscriptions - POS - Reports - Integrations - Notifications - Security/privacy - Settings - Internal/admin interfaces Any existing production route discovered during the audit is considered part of the product inventory even if it is not explicitly listed above. CUSTOMER BOOKING EXPERIENCE The customer-facing booking experience is an independent UX surface. Typical flow: Service → Staff/resource → Date/time → Customer details → Payment/deposit where required → Review → Confirmation → Reschedule/cancel/self-service The objective is a simple, conversion-focused customer experience. PUBLIC WEBSITE We also require UX/UI for the public website, including: - Homepage - Product overview - Feature pages - Industry/solution pages - Pricing - Integrations - Security/trust - AI/voice pages where approved - Partners - Affiliate - Resources - Company/contact The website should explain a large SaaS ecosystem clearly without becoming a feature dump. MOBILE A mobile product experience is also part of the scope. Mobile must NOT simply be the desktop dashboard compressed onto a smaller screen. Typical priorities: - Today - Calendar - Upcoming bookings - Customers - Notifications - Quick actions - Booking details - Staff schedules - Settings/security ROLES & PERMISSIONS The platform has multiple user types, including: - Owner/Admin - Manager - Staff - Customer - Internal platform operator - Partner/Affiliate where applicable Permission differences must be intentionally designed. INTEGRATIONS We need reusable provider-neutral UX patterns for: - Integration catalog - Connect - OAuth/API setup - Connected state - Sync state - Error - Reconnect - Disconnect - Mapping - Webhook status This also applies to future accounting-platform integrations. WORDPRESS / EXTERNAL WEBSITE INTEGRATION Relevant UX may include: - Connection state - Setup guidance - Connect/disconnect - Errors - Booking-widget configuration Authentication/security architecture will be defined by engineering. AI / VOICE The platform includes AI and voice-related functionality. Design only capabilities confirmed by current product truth. Do not create fictional AI functionality for presentation purposes. ACCESSIBILITY We expect accessibility-conscious design: - WCAG AA-oriented contrast - Focus states - Clear labels - Accessible errors - Good mobile touch targets - Status not communicated by color alone - Reduced-motion consideration FIGMA & HANDOFF Figma is the canonical design workspace. Expected structure: - Foundations - Components - Patterns - Website - SaaS - Mobile - Customer booking - Internal/admin - Archive Final