YouTube Shorts Ads for Dresses

I run a women’s fashion Shopify store and I’m ready to push direct sales through YouTube Shorts. we have creative ready Here is what I’m looking for: • Campaign setup & targeting Inside Google Ads you’ll build a YouTube Shorts campaign designed for conversions. Your job is to research and test audiences most likely to buy women’s dresses, refine keywords, add placements, and structure ad groups so we hit the lowest possible cost per order while pushing volume. Retargeting and look-alikes are welcome if they help us scale. • Optimisation & reporting I expect you to monitor daily, pause under-performers, adjust bids, edit creatives when data shows fatigue, and share a concise weekly report: spend, CPA, ROAS, and next actions. Pixel and conversion tracking must be fully functional before launch. Deliverables 1. Live Google Ads campaign with conversion tracking 2. Audience research sheet + initial targeting rationale 3. One-page weekly report during the first month Acceptance criteria – Campaign reaches break-even CPA within 14 days – Each Short passes YouTube ad policy on first submission – Tracking verified in Google Tag Assistant and Shopify analytics If you have solid Shorts experience and a track record of driving ecommerce sales, let’s talk.