Marketing Operations Co-Pilot | Virtual Assistant for Business Launch

# Marketing Operations Co-Pilot | Virtual Assistant for Business Launch **Initial Project Budget:** $70 fixed price **Project Type:** Kickstart assignment with potential for long-term collaboration **Preferred Location:** Africa ## About the Opportunity We are building a growing business focused on African artisans, companies and locally made products, with both B2C and B2B audiences. We are looking for a proactive and resourceful Virtual Assistant to become a **Marketing Operations Co-Pilot**, working directly with the founder to help structure, coordinate and execute our marketing activities. This is not simply a social media posting assignment. We are looking for someone who can help turn ideas, existing materials and business priorities into consistent marketing operations. You will initially work on a small kickstart project, with the possibility of becoming a regular part of the team as the business develops. ## Initial Kickstart Project The first assignment will focus on getting our marketing operations moving. **1. Content and social media** - Review and organize existing brand materials, product information, photos and videos on Notion for the editorials then Google Drive folder for assets. - Draft social media posts with captions. - Suggest Story ideas and short-form video concepts. - Adapt communication for B2C and B2B audiences. **2. B2B and email marketing** - Prepare a B2B introduction and outreach template. - Draft an introductory newsletter. - Help organize product highlights and promotional messaging. **3. Marketing operations** - Organize marketing assets in Google Drive. - Improve our existing content-planning workflow using Notion or Google Sheets. - Prepare basic response templates for customer and business enquiries. - Establish a simple process for planning, approvals, follow-ups and tracking. **4. Coordination** - Maintain an overview of ongoing marketing tasks. - Follow up on missing information and pending actions. - Communicate progress and suggest practical improvements. - Help ensure that agreed activities move forward consistently. ## Expected Deliverables - Refining 3 month content calendar. - Social media posts ready for review. - One newsletter & Automation (we'll go through this altogether). - One B2B outreach template. - Organized marketing assets and a basic workflow. - Short handover with recommendations for the next steps. We will provide existing brand information, product materials and access to relevant tools. You will not need to visit workshops or produce original photography. ## The Person We Are Looking For - Experience in virtual assistance, marketing coordination or social media management. - Good written English; French or Arabic is a plus. - Comfortable using Canva, Google Drive and Notion or Google Sheets. - Organized, reliable and proactive. - Able to work independently and communicate clearly. - Interested in entrepreneurship, African products, crafts and emerging businesses. - Comfortable working in an evolving environment where initiative and problem-solving matter. ## Long-Term Possibility The initial assignment is a starting point, not necessarily the end goal. We want to find someone who can gradually become an integral part of our marketing operations, working alongside the founder and helping coordinate activities across content, social media, B2B communication, newsletters and campaign execution. Depending on performance, commitment, mutual fit and business growth, there may be opportunities for: - Regular paid collaboration as our Marketing Operations VA. - A full-time position within the business after an initial collaboration period. - A potential associate role with greater responsibility and involvement in the development of the business. We are particularly interested in someone who wants to grow with a business, take ownership and contribute beyond individual tasks. ## Budget and Application **Initial fixed budget: $70** Please propose a realistic scope and turnaround time for the kickstart assignment. To apply, answer these questions: 1. How would you approach the first 3 months to help us organize and kickstart our marketing operations? 2. Which tools and workflows have you used to coordinate marketing activities? 3. Can you share an example of relevant work you have completed? 4. Are you interested in growing into a long-term role, potentially full-time or as an associate, if the collaboration works well?