Boost Amazon PPC Performance

My Amazon catalog is ready to scale and I need a PPC expert who can push sales volume and on-page visibility without ballooning ACoS. The focus is on three fronts: uncovering high-performing search terms I’m still missing, rebuilding campaign structure and bids for efficiency, and launching fresh Sponsored Products, Sponsored Brands, and Sponsored Display ads for upcoming SKUs. You’ll dive into existing search-term reports, slice out wasted spend, and surface converting keywords I can double-down on. From there, restructure ad groups, fine-tune CPCs, and set up new, tightly themed campaigns that keep my hero products front and center. As new inventory comes online, I want compelling creatives and keyword targeting ready so each product hits the ground running. Key deliverables: • Keyword research file with winning terms and suggested negatives • Reworked campaign and ad-group structure uploaded to my account • Launch-ready ads for new SKUs, including copy and targeting • Short weekly summary highlighting spend, sales, CTR, and next steps I handle listings, inventory, and photography—your job is pure PPC strategy and execution using Amazon Ads console plus any trusted tools (e.g., Helium 10, Cel-wizard, bulk sheets). If this is exactly your wheelhouse, let’s start optimizing right away.