Industrial Activewear Shopify Store MVP

High-Performance Fitness & Activewear E-Commerce Build (Shopify Storefront: Fuaark & Athflex Aesthetic + CoItonic Content Layouts) Project Description We are looking for a specialized Shopify developer / agency to build an elite, conversion-optimized e-commerce storefront for a high-performance fitness and technical activewear brand. The visual identity and user experience must channel the raw, industrial edge of Fuaark and Athflex (dark mode aesthetics, high-contrast typography, heavy-duty compression and oversized apparel layouts), combined with the structured, high-density information architecture of Quotonic (clean data presentation, streamlined navigation, and seamless content-to-product integration). 1. Core Requirements & Design Direction Aesthetic & Vibe: Industrial, raw, minimalist, and aggressive fitness branding. Dark color palettes, bold typography, high-impact product imagery grids, and sticky add-to-cart functionality optimized for mobile-first shoppers. Shopify Engine: Full Shopify integration handling inventory, variants (sizes/colors for compression wear, heavyweight joggers, tees, and vests), automated tax/shipping rules, and secure checkout. Quotonic-Inspired Architecture: Clean, structured content blocks, effortless category filtering, and high-density product and sizing spec displays that eliminate friction for fitness buyers. Conversion Optimization: Fast loading speeds, trust badges, clear sizing guides, and a frictionless mobile checkout flow. 2. Scope of Deliverables 1. Custom Shopify theme setup and styling matching the industrial Fuaark/Athflex activewear aesthetic. 2. Advanced product page layout featuring structured variant selectors, high-res image carousels, and clear material/fit specs (inspired by Quotonic's clean data layout). 3. Integration of essential conversion apps (reviews, size charts, currency converters if needed). 4. Full mobile responsiveness and speed optimization. 3. Budget & Terms Budget Cap: Up to ₹10,000 INR (Milestone-based escrow via Freelancer.in). We are looking for an MVP-focused execution that nails the core theme and functionality. Screening Questions for Applicants 1. Activewear Portfolio: Link 2 Shopify stores you have built in the fitness, apparel, or streetwear niche. Generic dropshipping templates will be automatically disqualified. 2. Aesthetic Execution: How would you approach designing a dark-mode, industrial activewear store layout on Shopify? 3. Budget Confirmation: Confirm you can deliver a high-converting MVP within the ₹10,000 INR budget.