Shopify Klaviyo Email Marketing Manager

# Klaviyo Email Marketing Specialist for Shopify Brand | Part-Time Monthly Management **Budget:** $200 (ongoing) + one-time setup project **Project Type:** Long-term freelance collaboration ### About Us CEIBO HOUSE is a US-based e-commerce brand selling thoughtfully designed products inspired by national identity, culture, and the feeling of home. Our collections include woven flag blankets, embroidered caps, and accessories. We sell primarily through Shopify and are looking for a reliable Klaviyo specialist to manage our email marketing on an ongoing basis. We already have Klaviyo integrated with Shopify and several basic automated flows running. We are not starting from scratch. ### What We Need We are looking for someone who can improve our existing Klaviyo setup and independently manage up to **4 email campaigns per month**. **Initial Setup (One-Time Project)** - Audit our current Klaviyo account, segmentation, and existing flows. - Review Shopify integration, tracking, and email list health. - Create useful dynamic customer segments based on engagement, purchase behavior, product interest, and customer lifecycle. - Design 1–2 reusable, mobile-friendly branded email templates. - Recommend minor optimizations to our existing automated flows. - Establish a simple monthly email marketing strategy. **Ongoing Monthly Responsibilities** - Plan and manage up to 4 email campaigns per month. - Write engaging email copy, subject lines, and preview text. - Design emails in Klaviyo using our branding, product images, and creative assets. - Select appropriate audience segments and exclusions for each campaign. - Set up, test, schedule, and send email campaigns. - Monitor campaign performance and recommend improvements. - Provide a concise monthly performance report. - Make occasional minor adjustments to existing automated flows. ### Ideal Candidate - Proven hands-on experience with Klaviyo and Shopify. - Experience with US-based DTC or e-commerce brands. - Strong understanding of segmentation and email deliverability. - Ability to create visually appealing emails without requiring external designers. - Strong English copywriting skills. - Familiarity with lifecycle marketing, customer retention, and email revenue attribution. - Organized, proactive, and comfortable managing a small monthly workload independently. Experience working with lifestyle, home decor, accessories, or multicultural brands is a plus. ### Deliverables **Initial project:** Account audit, documented customer segments, 1–2 branded templates, flow recommendations, and initial campaign plan. **Every month:** Up to 4 completed campaigns, audience selection, testing, scheduling, a short performance report, and minor flow maintenance as agreed. We will provide product information, brand guidelines, images, promotions, and relevant marketing dates. ### To Apply Please include: 1. Examples of 2–3 email campaigns you have designed in Klaviyo for e-commerce brands. 2. A brief explanation of your approach to customer segmentation. 3. Your experience with Shopify and Klaviyo integrations. 4. Your price for the initial setup and the ongoing monthly service, quoted separately. 5. What is included and excluded from your monthly rate. We are looking for a long-term relationship with someone who can combine strategy, design, and execution without the overhead of a full-service agency.