Senior Account Director (12 months FTC), B2B Technology - Burson

Who we are

Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation. WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com

For more information visit

bursonglobal.com and follow us on LinkedIn and

Instagram . More about the role: We are looking for an experienced

Senior Account Director

with strong knowledge of the B2B technology space

to join our Technology practice on a

12-month maternity cover contract . In this role, you will take on a strategic lead and trusted consultative role across a flagship portfolio of global enterprise accounts including

Qualcomm, Cellnex, Wipro, Adobe, and Park Place Technologies.

You will drive high-impact B2B communication strategies, manage

revenue

and account profitability, and lead daily team execution under the guidance of senior practice leadership.

This role offers the opportunity to develop under the guidance of some of the best in the industry and gain first-hand experience working on high-profile international brands.

The experience of the

team

enables us to deliver

integrated communications, from corporate, B2B and consumer communications, to digital & social, influencers, analyst relations, content

marketing

and public affairs. We understand technology ecosystems, consumer and business audiences, and the power of the influencer.

Having a passion for enterprise tech, telecommunications, and digital infrastructure is essential for this role as you will be leading accounts for some of the world’s most influential B2B technology leaders.

Whether navigating telecoms infrastructure, wireless innovation, data

center

services, or global IT consulting, as we progress into a new era defined by advancements in AI, cloud, and connectivity, it’s crucial we continue to turn complex B2B technology stories into compelling, human-first narratives.

What you'll do

Acting as a trusted senior advisor to clients, directing strategy with vision, adding value, and helping clients achieve business objectives

Owning senior client relationships, understanding their industry, business goals, challenges, and competitive landscape

Overseeing campaign delivery, from executive positioning and thought leadership to high-level business and trade media relations

Driving organic account growth, contributing to proposal development, and

participating

in new business pitches

Leading, motivating, and mentoring team members, supporting career development, and managing team resourcing

Managing account P&L, fee recommendations, budget monitoring, revenue forecasting, over-servicing levels, and staff allocation

Partnering with intelligence analysts and strategists to ensure data, analytics, and AI tools are embedded into client strategies

Experience that contributes to success: Proven experience

operating

at Senior Account Director level within a B2B technology PR agency

Deep experience in the B2B tech, telecoms, enterprise software, or digital infrastructure sectors

Strong commercial skills, including budget oversight, revenue forecasting, and team resourcing

Excellent client management skills with

a track record

as a trusted advisor to senior executive stakeholders

Leadership skills with a passion for mentoring junior staff and fostering a collaborative, inclusive team culture

A senior storyteller and media strategist who knows how to craft compelling business narratives for business, trade, and national media

Ability to step into a high-profile account portfolio on a 12-month maternity cover and deliver immediate strategic impact

#LI-CY1 You belong at Burson: Our vision is for Burson to be the leading ‘academy company’ for creative communications professionals and emerging leaders. We provide a dynamic environment where ambitious colleagues come to elevate their skills, expand their networks, and ultimately, produce the best solutions for today’s leading brands. Our commitment to your growth is reflected in our robust benefits and people programs, which include professional development opportunities, mentorship programs with industry leaders, a vibrant and inclusive company culture fostering collaboration and innovation and packages designed to reward and retain top talent. We invest in our people because we believe their success is our success. At Burson, we’re an agency of learn-it-alls. We recognize that the things we do best, creativity and communications, require a level of nuanced understanding. That’s why it’s imperative for us to hire extraordinarily talented people of all backgrounds and identities. Without that we can’t do the essential work of inspiring bold ideas, fostering constructive dialogue, cultivating meaningful experiences, and driving innovation and creativity for our partners. Your unique point of view—your talent—is what makes you a #BursonPerson, and it’s how we deliver exceptional results for our clients, together. We believe the best work happens when we're together, fostering creativ