Optimize 8 Google Ads Listings

I have eight individual Google Ads service listings that need a careful, data-driven tune-up so they start delivering real sales instead of just clicks. Each listing is already live, but performance is uneven, no calls and cost-per-conversion is climbing. Your task is to step in, audit every setting, and rebuild where necessary so the campaigns focus squarely on revenue generation. The scope covers: • Full account and campaign audit: ad groups, match types, negative keywords, bidding strategy, extensions, and Quality Score signals. • Keyword and search-term refinement geared toward purchase intent for professional services. • Fresh ad copy (where gaps exist) and split-test variations to surface the highest-converting messages. • Conversion tracking verification: Google Tag Manager, Google Analytics, and in-platform tags must all tie back to an “increase sales” goal. • Budget allocation across the eight listings to maximise ROAS, backed by clear rationale in a hand-off document. Acceptance criteria – Conversion tracking fires correctly for every service enquiry or online sale. – Each listing reaches a mutually agreed CPA or better within the first optimisation cycle. – Final hand-off includes before/after metrics, change log, and next-step recommendations. If you live inside Google Ads Editor, namaste. Let’s turn these eight listings into revenue engines.