Traffic-Focused SEO Overhaul

My website needs a targeted SEO revamp aimed squarely at driving more traffic. The priority is Google, so every recommendation and adjustment should speak to its latest algorithm updates and best-practice guidelines. You will be working across three content buckets—blog articles, product pages, and high-conversion landing pages. I will supply access to the CMS, Google Search Console, and Analytics so you can audit the current situation, map keyword opportunities, and implement on-page fixes (titles, meta descriptions, headers, internal links, schema, image alt text). Technical clean-up of crawl errors or speed issues is welcome where it directly impacts rankings and traffic. Deliverables • Audit report highlighting issues and quick-win opportunities • Optimised copy and meta data for selected blog posts, product pages, and landing pages • Implementation or clear step-by-step instructions if direct CMS access isn’t feasible • Before-and-after performance snapshot using Analytics/Search Console (sessions, clicks, impressions) Success is measured by a noticeable uplift in organic sessions within the first reporting cycle and a clear plan for continuing growth. Please share examples of similar Google-centred projects and outline which tools (e.g., Ahrefs, SEMrush, Screaming Frog) you’ll use so I can gauge fit and workflow compatibility.