Local Lead Generation Campaign

I need a seasoned marketer to build and run a results-oriented lead-generation campaign that brings my local customers straight to me. The priority is clear: more enquiries, not just traffic. Scope of work • Set up and manage Google Search Ads with tight geographic targeting, compelling ad copy and proper keyword research. • Design and run paid campaigns on the most effective social channel for local intent—think Facebook or Instagram Ads—ensuring creative, copy and audience segments speak directly to people nearby. • Implement conversion tracking through Google Analytics, Google Tag Manager or Meta Events Manager so every call, form fill or booking is captured and attributed. • Optimise continuously: bid adjustments, negative keywords, A/B ad variations, audience tweaks and budget reallocations based on real-time data. • Provide concise weekly reports highlighting cost per lead, search terms, ad performance and next-step recommendations. What I’ll supply Business details, unique selling points, any existing brand assets and access to current analytics accounts. Acceptance criteria 1. Campaigns go live within one week of kickoff. 2. Cost per lead meets or beats agreed target. 3. Transparent reporting dashboard available 24/7. If you can turn targeted clicks into qualified local leads, let’s get started.