Roofing Leads via Meta Ads

I need a Meta-ads specialist who can consistently drive form submissions for roofing estimates. The entire campaign must zero in on homeowners who are actively considering a full roof replacement. Scope of work • Audit my current Facebook/Instagram setup, pixel, and tracking events to be sure every form fill is captured. • Build conversion-focused campaigns, ad sets, and creatives that speak directly to “time for a new roof” pain points. • Layer detailed demographic, geographic, and look-alike targeting so ads reach qualified homeowners only. • Launch A/B tests on headlines, images, and call-to-action buttons to lower cost per lead over time. • Monitor performance daily, optimize budgets, and refresh creatives before fatigue sets in. • Supply a clear weekly report that highlights spend, cost per form submission, and next steps. I’ll provide past campaign data, brand assets, and the estimate-request landing page. You bring the strategy, copy, and ongoing optimization expertise needed to scale form submissions while keeping lead quality high.