Family Law Directory Marketing

I run an online directory dedicated to family-law services. Listing a firm is free, yet most practices still haven’t heard about us. I’m looking for a marketer who can set up an ongoing campaign that puts the directory in front of more family-law businesses first, while keeping an eye on future outreach to the general public. Here’s what I need help with right now: • Strategy & platform setup – Build a full marketing workflow inside Go High Level (or a comparable all-in-one system) covering lead capture forms, segmented lists, email templates and automated sequences. – Integrate the workflow with my WordPress site so firms can self-register, submit blog articles and instantly enter our CRM. • Email marketing – Craft a regular newsletter aimed at family-law practices featuring industry updates and news (this is the content they value most). – Design an additional monthly newsletter for consumer leads once that list begins to grow. – Set clear metrics for open rate, click-through rate and directory sign-ups. • Social & partnership outreach – Develop a short-form social calendar (LinkedIn first, other channels as relevant) that drives traffic back to the listing page. – Identify and approach potential partners—family-law associations, legal-tech vendors, accountants—to arrange simple cross-promotions or guest content swaps. • Database growth – Create opt-in funnels that encourage visitors who contact listed firms to join our mailing list. – Ensure all data collection is GDPR/Spam-Act compliant and tagged properly for future segmentation. Acceptance criteria 1. Go High Level (or agreed equivalent) fully configured, tested and live. 2. First two business newsletters written, scheduled and proofed. 3. Social calendar delivered for the upcoming month. 4. Minimum of one partnership proposal ready to send. 5. Reporting dashboard showing subscriber growth and directory sign-ups. If you’ve already managed similar multi-channel campaigns within Go High Level and can show measurable results, let’s talk.