Meta Ads Lead Generation Specialist

I run a fast-growing agency that builds AI-powered social-media automations for creators who record talking-head videos. I’m about to launch a Meta campaign and already have the offer, landing page, and basic creatives ready; what I need now is someone who lives and breathes ad performance optimization. Your main goal will be to squeeze the highest volume of qualified leads—content creators who publish short-form talking-head clips—out of my daily ad spend. I’m comfortable iterating on copy and visuals myself, so you can focus on refining audiences, placement mixes, bidding strategy, creative testing schedules, and in-platform analytics to keep cost per lead trending down while volume and quality go up. To know we’re the right fit, please share a quick note on previous Meta campaigns where you improved performance for a service-based offer and the key metrics you moved. If you have a repeatable framework or favourite optimisation tools (e.g., Advantage+ placements, CAPI, automated rules), mention those so I can see how your workflow aligns with mine. We’ll start with a short testing sprint; once we’re consistently profitable we’ll scale budgets aggressively and add retargeting and look-alikes. Looking forward to seeing how you’d tackle this.