Shopify Sales Facebook/Instagram Ads

I run a Shopify store that focuses on consumer electronics, and I want paid social to become my main sales driver. The immediate priority is pushing our LED TVs, so every campaign should be structured with direct-to-purchase objectives and a clear ROAS target. Here is what I need from you: • Strategy & setup – research audiences, draft compelling creative angles, install or fine-tune the Meta Pixel, and build conversion-focused campaigns inside Facebook Ads Manager. • Ongoing optimisation – monitor performance daily, A/B test copy, creative, placements and budgets, and scale what works to maintain profitable cost-per-purchase. • Reporting – concise weekly reports highlighting spend, conversions, ROAS, and next steps, so I can see exactly how the ads translate into Shopify sales. Your experience with consumer-electronics funnels, custom and lookalike audiences, retargeting, and Shopify-to-Meta catalogue integration will be critical. If you can demonstrate strong results in similar niches and are confident you can increase LED-TV sales first—and then roll the playbook out to the rest of the product line—let’s talk.