Google Ads Sales Campaign Optimization

I want to ramp up sales of my physical products by refining and expanding my current Google Ads setup. The core objective is straightforward: more website purchases at an efficient cost per conversion. Here’s what I need from you: • Audit my existing Google Ads account and flag wasted spend, missing negatives, or structural issues. • Build or restructure Search, Shopping, and any relevant Performance Max campaigns around high-intent keywords that align with my product catalog. • Write compelling ad copy, select extensions, and ensure Merchant Center feeds are fully optimized. • Set up or verify accurate conversion tracking through Google Tag Manager and Google Analytics so every sale is captured and attributed correctly. • Launch, monitor, and continually fine-tune bids, budgets, and audiences for maximum ROAS. • Provide concise weekly reports highlighting wins, challenges, and next actions. I already have creatives and product imagery; you’ll focus on the strategy, implementation, and data-driven optimization inside Google Ads. If you have a proven track record scaling e-commerce campaigns and can show relevant case studies, let’s talk.