Instagram Engagement Video Marketing Specialist

I run a growing brand that needs a marketer who lives and breathes Instagram. My only focus right now is boosting engagement, and I’ve found that well-crafted video content is the quickest way to spark real conversations and shares, so that will be your main medium. Here’s how I see the collaboration working: • Audit my current profile, reels and insights so we can set a clean benchmark. • Build a concise video-first content plan (formats, hooks, captions, hashtags, posting cadence). • Produce, edit or direct short-form videos that align with the plan—polished, on-trend and optimized for Instagram’s latest algorithm shifts. • Schedule, publish and actively engage with the audience in comments, DMs and Stories to keep the momentum high. • Deliver weekly performance summaries highlighting saves, shares, comments and overall reach, plus suggestions for quick pivots when something spikes. I’m looking for someone comfortable with the full stack of Instagram tools—Reels editor, Insights, Creator Studio or Meta Business Suite—and able to tap external apps like CapCut, InShot or Adobe Express when needed. A solid grasp of broader internet culture and emerging trends is essential so the content always feels current. If you’re confident you can turn strategic videos into tangible engagement gains, let’s talk specifics and schedule a kickoff.