Boost Royalstuffs Sales via Meta Ads

I run Royalstuffs.com, an online store that ships a curated range of physical products, and I need an experienced hand to help me turn Meta (Facebook & Instagram) ads into direct sales. The objective is clear: move more units and lift overall revenue from a middle-aged adult audience. Here’s how I picture our collaboration: • Strategy & Setup – Audit my current Meta Business setup, install/confirm the Meta Pixel, and draft a sales-focused funnel that aligns with my catalogue and landing pages. • Creative & Copy – Craft scroll-stopping image or short-form video ads plus conversion-oriented copy tailored to middle-aged shoppers. • Targeting & Testing – Build laser-focused custom and look-alike audiences, run A/B tests on creative, placements, and bidding strategies, then scale winning sets. • Optimisation & Reporting – Monitor performance daily, tweak budgets, CPMs, CTRs, and ROAS, and send concise weekly reports so I can see what’s working at a glance. Acceptance criteria: a live campaign in Ads Manager, tracked via Pixel, achieving positive ROAS within the agreed test budget and a clear hand-over document outlining what to scale next. If you’re comfortable owning the full Meta ads cycle—from strategy to scaling—while keeping me in the loop for quick approvals, let’s talk and get Royalstuffs.com in front of more paying customers.