Beach-Chic Teen Collection Design

I’m ready to bring a new teen-girls label to life—think the laid-back, sun-washed spirit of Hollister, but refreshed and elevated. What I need first is a full set of clothing designs that make up our debut collection, blending beach-friendly comfort with fun, dressier pieces so girls can move from sand to Saturday night without switching brands. The collection should revolve around a balanced mix of beachy casual outfits and dressier looks. To keep the scope clear, here are the exact categories I want designed: • Beachwear: swimwear, cover-ups, and shorts • Going-out tops: crop tops, bodysuits, and dresses • Jeans & casual basics: denim, tees, and skirts • Cute, loose-fitting casual pieces that keep the overall beach vibe consistent For each item, I’ll need clean sketches or digital flats plus simple tech notes that a pattern-maker can follow. If you can add fabric or color suggestions that complement a warm, coastal palette, that’s a bonus. The goal is to walk away with a cohesive first drop that feels effortless, looks on-trend, and can sit confidently beside bigger mall brands—while still feeling fresh and uniquely ours. Let me know your typical turnaround time for a capsule of this size and how you prefer to present initial concepts. I’m excited to see your take on this beach-chic vision.