Boost Sydney Music School Enrolments

Our established music school in Sydney is ready to grow. Over the next six months I want a clear, data-driven plan that lifts qualified enquiries and converts them into ongoing lesson enrolments across piano, guitar, voice and strings. First, I need an audit of our website, social presence and local search visibility, followed by a concise report on what is working, what is missing and quick wins we can act on immediately. From there, please build a step-by-step marketing strategy with budgets, timelines and success metrics that I can track without guesswork. Deliverables • Channel audit & competitor snapshot • Three-month action plan with budget splits • Setup or optimisation of Google Business Profile, local SEO and Google Ads campaigns • Creative assets and ad copy for targeted social campaigns (Facebook, Instagram, TikTok) • Community outreach kit: flyer design, email templates and a contact schedule for nearby schools and clubs • Weekly performance dashboard and end-of-month summary highlighting leads, cost per lead and enrolment conversions Acceptance criteria: a 30 % uplift in qualified enquiries plus at least twenty new students committing to ongoing lessons within the first three months of the plan going live. All insight, creative and reporting files remain ours to reuse, and I’m happy to grant access to current ad accounts, analytics and CRM so you can move quickly.