High-Converting Google Ads Landing Page

My service-based business needs a single, conversion-focused landing page that will be the dedicated destination for all current and future Google Ads campaigns. The page must be built with proven CRO (conversion-rate optimisation) principles so visitors are guided from ad click to enquiry without distraction. Scope of work • Craft persuasive, benefits-driven copy that aligns with the language used in my existing ads. • Design a clean, mobile-first layout that matches the look and feel of my main website while stripping away any elements that might lower conversion. • Build the page (HTML/CSS or a popular builder such as Elementor, Webflow, or similar—whatever lets me manage edits easily). • Set up form/phone call tracking and connect it to Google Analytics and Google Ads so I can measure conversions end-to-end. • Optimise load speed, add basic on-page SEO, and ensure the page passes Google’s ad policy checks. Acceptance criteria 1. Desktop and mobile versions render flawlessly across modern browsers. 2. All tracking events fire correctly in Google Tag Assistant. 3. Form submissions arrive in my inbox and CRM. 4. Page performance scores 90+ on Google PageSpeed Insights. Please keep the deliverable to a single, self-contained page that I can plug into my domain immediately.