We are seeking an experienced website developer, branding specialist, or full-service digital marketing agency to assist with the launch of a licensed adult-use cannabis retail dispensary in New Jerse

Scope of Work 1. Website Design & Development Design and develop a professional, modern, mobile-responsive dispensary website. Create pages including Home, About Us, Products, Promotions, FAQs, Careers, and Contact. Integrate an age-verification gateway. Incorporate online product browsing and ordering functionality. Evaluate integration with Sweed POS and other compatible cannabis retail platforms. Include store hours, location, directions, and contact information. Implement search engine optimization (SEO) fundamentals. Provide website hosting, security, maintenance, and administrative access options. Ensure website functionality supports applicable New Jersey cannabis advertising and retail requirements. 2. Branding & Corporate Identity Develop or refine the company's brand identity. Design a professional logo and alternative logo variations. Recommend brand colors, typography, and visual guidelines. Create a comprehensive brand style guide. Develop branded graphics for digital and print marketing. Provide concepts for promotional materials, merchandise, and retail signage. Establish consistent brand messaging and positioning. 3. Social Media & Digital Marketing Develop a pre-opening and grand-opening marketing strategy. Establish or optimize appropriate social media business profiles. Design branded social media templates and graphics. Develop an initial content calendar. Create strategies to increase brand awareness and customer engagement. Recommend compliant digital advertising opportunities. Develop email marketing and customer loyalty campaign concepts. Provide recommendations for ongoing social media management. 4. Search Engine Optimization & Online Visibility Optimize website content for local search results. Assist with Google Business Profile setup and optimization. Implement local SEO strategies. Configure website analytics and performance reporting. Develop recommendations for improving organic website traffic. 5. Grand Opening & Launch Support Develop a digital marketing campaign for the dispensary's grand opening. Create promotional graphics and announcements. Develop pre-launch brand awareness initiatives. Coordinate website and social media launch activities. Provide post-launch support and recommendations. Freelancer Qualifications We are seeking candidates who demonstrate: Experience designing professional retail or e-commerce websites. Strong graphic design and branding capabilities. Knowledge of digital marketing and social media strategy. Experience with cannabis businesses or other highly regulated industries, preferred. Familiarity with cannabis POS integrations, particularly Sweed or Dutchie, preferred. Ability to provide examples of previous work and client references. Strong communication, project management, and deadline management skills. Proposal Requirements Interested freelancers or agencies should submit: Company or freelancer background and relevant experience. Portfolio of completed websites and branding projects. Examples of cannabis industry projects, if available. Recommended website platform and technology. Proposed project timeline with milestones. Detailed, itemized pricing for each scope-of-work category. One-time development costs versus recurring monthly fees. Third-party software, hosting, licensing, and integration costs. Post-launch maintenance and support options. Confirmation that all completed website assets, branding materials, and applicable intellectual property will be transferred to the business upon final payment. Project Expectations We are interested in a long-term professional relationship, with the initial focus on developing and launching the company's brand and website. Please provide pricing for both a complete turnkey solution and individual services. Important: Proposals should clearly identify which services are performed in-house and which are subcontracted to third-party vendors. We welcome competitive proposals from qualified freelancers and agencies with demonstrated experience and a clear understanding of the project requirements.