Lead-Generating B2C Marketing Strategy

I need a clear, actionable marketing strategy designed specifically to generate a steady flow of qualified B2C leads. My priority is to combine three key channels—social media, email marketing, and SEO-driven content—into one cohesive plan that can be rolled out over the next quarter. Here’s what I’m looking for: • Channel-by-channel roadmap outlining audience segmentation, messaging themes, and recommended posting or send frequency. • Content calendar that links blog topics, social posts, and email sequences so each piece works together to pull prospects further down the funnel. • KPIs for every stage, plus a simple tracking framework I can plug into Google Analytics, Meta Business Suite, and an email tool like Mailchimp or Klaviyo. • Brief competitive scan to spot gaps we can exploit in search rankings and social conversations. Acceptance criteria • Strategy document (PDF or Google Doc) no longer than 15 pages, detailing objectives, target personas, channel tactics, and measurement plan. • Supporting 90-day calendar in spreadsheet format with daily/weekly content slots pre-filled. • All data sources and research links cited so I can verify. If you have proven experience blending social, email, and SEO for consumer brands and can deliver a practical, ready-to-implement plan, I’m eager to review your approach.