Optimize Our LinkedIn Lead Ads

I have a small suite of LinkedIn campaigns already running, but they need the practiced eye of someone who lives and breathes Campaign Manager. My single, measurable goal is B2B lead generation and I’m focusing on decision-makers in the Technology and Healthcare spaces. Here’s where I’m at and what I need from you: • Audit the existing account structure, targeting, and creatives to spot wasted spend and quick-win opportunities. • Refresh or rebuild campaigns so they speak directly to tech and healthcare buyers, refining audience segments, bid strategy, and ad formats as you go. • Set up airtight conversion tracking with the LinkedIn Insight Tag, ensure lead gen forms are flowing cleanly into our CRM, and implement A/B tests on copy, visuals, and CTAs. • Provide weekly performance snapshots and a concise end-of-month report with optimizations clearly explained and next-step recommendations. If you have a track record of squeezing more qualified B2B leads out of LinkedIn without ballooning spend, I’m ready to hand over the keys.