Property Lead Generation Marketer

I’m looking for a performance-driven marketer who can take full ownership of our paid acquisition for three property divisions: sourcing investors in the UK & India, managing short-let hosts in the UK, and securing high-value renovation projects in Scotland. Your day-to-day work will revolve around Google Ads, Meta (Facebook/Instagram), and LinkedIn. I need campaigns planned, built, and optimised from the ground up—everything from keyword research through to ad copy, creative, audience segmentation, and bid strategy. You’ll craft or refine landing pages that move prospects quickly through the funnel, deploy smart retargeting sequences, and test relentlessly until cost per lead, customer acquisition cost, and ROAS are exactly where we want them. I care far more about profitable conversions than vanity metrics, so you’ll be expected to set up airtight tracking, report on every step of the funnel, and surface insights that keep spend efficient while scaling volume. A solid track record in high-ticket lead generation on Google and Meta is essential; property experience is a plus but not mandatory if you can demonstrate results in comparable verticals. Success for me looks like predictable lead flow, transparent reporting, and constant optimisation that keeps each business line growing without waste. If that sounds like your wheelhouse, let’s talk and map out the next steps.