DeepTech Lab Software Sales Outreach

I’m gearing up for an aggressive push to sell our deep-tech software platform into universities and research laboratories. The single metric that matters to me is increased sales, and to get there I need someone who can run both cold email and cold call campaigns from start to finish. Our audience is very specific: university researchers, lab managers and tech department heads. You’ll be crafting messages that resonate with people who live and breathe instrumentation, data integrity and grant deadlines—not generic IT buyers—so domain-aware language is essential. Here’s how I picture the engagement: you’ll refine the value proposition, build or clean a targeted contact list, create compelling multi-step email sequences, develop concise call scripts, and then execute the outreach using the tools you know best (HubSpot, Apollo, Lemlist, Aircall, or comparable platforms). I’ll be looking for transparent reporting that tracks contacts reached, open and click-through rates, call connects, scheduled demos and, ultimately, closed deals. Deliverables • A segmented prospect database ready for outreach • 3–5-email sequence with A/B variants tailored to each persona • Call script with objection-handling notes • Weekly performance dashboard or report • A mutually agreed-upon minimum number of qualified demo bookings in the first month If you’ve successfully sold software into higher-ed or laboratory environments and can demonstrate measurable results, let’s talk timelines and milestones so we can start filling the pipeline right away.