Fractional CFO Lead-Gen Website Build

I’m ready to turn my Fractional CFO practice into a steady stream of qualified leads and need a purpose-built website to do it. Every element of the site should funnel visitors toward one clear action: completing a contact form to start the conversation. Target audience My clients are primarily online and service-based businesses, so the tone, imagery, and examples must resonate with owners who run digital stores, agencies, consultancies, or similar ventures. Core message The copy needs to spotlight my Profit Improvement & Growth Strategy services—showing visitors how I boost margins, unlock cash for expansion, and translate numbers into action plans. Key requirements • Clean, modern design that looks great on mobile and desktop • Persuasive copy (about five main pages) anchored around profit-focused outcomes • Prominent, easy-to-use contact form on every page, linked to my preferred CRM or email platform • Fast load times, basic on-page SEO and Google Analytics setup for tracking form submissions • Simple content management so I can update case studies or blog posts without code Acceptance criteria 1. Contact form successfully captures and forwards data. 2. Copy clearly positions me as the Profit-Improvement CFO and speaks to online/service business owners. 3. Page speed scores 85+ on Google PageSpeed for both mobile and desktop. 4. Site is fully responsive and passes basic accessibility checks. I’m flexible on the platform—WordPress, Webflow, or another mainstream CMS—as long as it meets the goals above and is easy to maintain. Let’s create a site that converts curious visitors into booked calls and profitable partnerships.