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SEO Audit for Multilingual Travel Site (WordPress, Search Console, GA4, GTM)

Freelancer

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event发布于 2026年10月09日 · verified我们于 2026年10月09日 确认该职位仍然有效

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€ 250 – € 750 (每个项目)

职位介绍

We are Frankenbridge, a small travel company near Frankfurt, Germany. Our website, frankenbridge.com, sells small-group local tours to travelers from the US, Canada and Latin America. It runs on WordPress, Elementor and TranslatePress (5 languages). Bookings run through Bókun, a third-party booking widget. THE PROBLEM Google shows too few of our pages. Search Console, Oct 7, 2026: - 1,680 pages indexed, 914 not indexed - About 485 are the real problem: 278 "discovered, not indexed", 117 "duplicate, different canonical", 90 "crawled, not indexed" - Known pages grew from about 500 to 2,600 after we added language versions - 509 clicks in 3 months, almost all from people who already search our brand name We want travelers to find us by searching for tours, not for our name. Second problem: purchase events from the Bókun checkout (an iframe) do not reach GA4, so we cannot measure bookings. WHAT WE WANT Phase 1 (this project): a paid audit. No changes to the live site. You deliver a written report with a ranked fix list and a time estimate for each fix. Phase 2 (later, same person if the audit is good): fix indexing, hreflang, canonicals, titles and descriptions, and GSC / GA4 / GTM tracking. Phase 3: keywords, Google Business Profile, content and social media. YOU MUST HAVE - Technical SEO on WordPress (indexing, canonicals, hreflang, sitemaps) - Google Search Console, GA4 and Google Tag Manager - Experience with multilingual sites (TranslatePress or similar) - Clear written English HOW WE WORK - Freelancer.com milestones only. No payments, chats or call links (Teams, Zoom) outside the platform. - Google tools by email invitation. We never share passwords. - WordPress at Editor level. Administrator only for one task, with an end date, after a backup. - Backup first. Written reports.

HOW TO APPLY

We read every bid. Bids that skip these steps are ignored. Start your bid with the word FRANKFURT. Then answer: 1. List the top 3 causes of "crawled, not indexed" and how you would check each one. 2. How would you get purchase events from a third-party booking iframe into GA4? 3. Link one site whose search traffic you grew, and tell us what you did. 4. Give your fixed price for the Phase 1 audit and how many days it takes.

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