Christmas Shopify Ads Growth Specialist

Project Overview We are looking for an experienced Facebook Ads and Google Ads Specialist to help manage and grow our Shopify store for the upcoming Christmas 2026 season. Our store primarily sells T-shirts to customers in the United States. As the Christmas shopping season approaches, we want to launch effective advertising campaigns, test different products and creatives, and increase sales during this important retail period. We are looking for someone who understands the US market, has hands-on e-commerce advertising experience, and can move quickly to help us take advantage of the seasonal demand. Key Responsibilities Set up, manage, and optimize Facebook and Instagram Ads campaigns. Plan and manage Google Ads campaigns to drive relevant traffic and sales. Research US audiences, seasonal trends, and customer buying behavior. Test Christmas T-shirt designs, advertising creatives, copy, and offers. Analyze campaign performance, including CTR, CPC, CPA, ROAS, and conversion rates. Identify winning products and creatives and scale successful campaigns. Monitor advertising spend and provide regular performance reports. Recommend improvements to Shopify product pages and conversion rates. Develop strategies to increase sales throughout the Christmas season.

Requirements

Proven experience running Facebook Ads or Google Ads for e-commerce businesses. Experience targeting customers in the United States. Familiarity with Shopify, Meta Pixel, and conversion tracking. Experience with apparel, T-shirts, print-on-demand, or seasonal products is preferred. Strong analytical skills and the ability to optimize campaigns based on data. Ability to work independently, communicate clearly, and start immediately. Project Objectives Our main goals are to: Launch and optimize Christmas advertising campaigns as soon as possible. Identify profitable T-shirt designs and winning ad creatives. Generate sales from customers across the US market. Improve return on advertising spend and overall campaign performance. Scale successful campaigns throughout the Christmas shopping season.

Compensation

We are open to hourly or fixed-price arrangements, depending on your experience and proposed scope of work. Performance-based bonuses may be considered for freelancers who deliver strong results. We are also interested in building a long-term working relationship with the right candidate.