PROJECT CREATION Streetwear Design & Multi-Channel Marketing -- 2

I’m launching a distinct streetwear label and I want a creative partner who can carry an idea from sketchbook to social feed. The immediate priority is design: fresh, innovative pieces that feel authentic rather than derivative. You’ll take my mood-board notes and translate them into tech-ready mock-ups for tees, hoodies, and accessories, complete with colorways, graphics, and production specs so a manufacturer can move straight into sampling. At the same time, I need the brand story to unfold consistently across every consumer touchpoint. We’ll lean hardest on social media, email marketing, and influencer partnerships to reach all ages, building an online presence that feels aspirational but still grounded. Instagram, TikTok, and Facebook are the core platforms, so your visual instincts must pair well with short-form video, carousel posts, and community engagement. Deliverables I’m looking for: • 6–8 hero garment designs (print-ready files + tech packs) • A concise brand style guide (logo usage, color palette, typography) • Four-week content calendar for Instagram, TikTok, and Facebook, including copy, hashtags, and posting schedule • A three-email welcome sequence that matches the visual tone of the collection • Influencer shortlist with outreach templates Acceptance criteria: design files provided in AI/PSD, artwork layered and labeled; tech packs contain measurements, fabrics, and trim details; content calendar aligns with product drop dates; emails and influencer kit reflect the approved style guide. If you thrive on blending fashion design with digital storytelling, let’s build something unforgettable together.