Veg Rolls Brand Identity

I’m launching a vegetarian rolls outlet that lives on bright colours, cheeky copy, and the energy of campus life. The visual language has to feel instantly fun, selfie-worthy, and unmistakably fresh so that students and young adults spot us from down the street and share us all over Instagram. Scope of work • Logo suite (primary, stacked, icon) in vector format • Core colour palette with usage guide • Typography recommendations (free or commercially licensed) • Full packaging line-up: wrap paper, takeaway box, drink cup, carry bag • Single-page menu board + handheld flyer version • Five social-media post templates (Insta/Facebook) editable in Photoshop or Canva • Mini brand style guide that ties it all together Acceptance checks • Files delivered in AI, PDF, PNG, and layered PSD where relevant • Colours stay within CMYK and RGB values defined in the guide • Fonts outlined or linked with license info • Social templates sized correctly for 1:1 and 4:5 feeds • All artwork is 100 % original and ready for print or digital use Illustrator, InDesign, and Photoshop are preferred, but I’m open to any workflow that gives me clean, editable source files. Looking forward to seeing how you’ll turn a simple veg roll into a vibrant on-campus brand.