Drive Ongoing Growth in Disability Services Brands with your Digital Marketing Skills

Digital Marketer & Content Creator (Outcome-Focused / 2 Days Per Week) About Us: We operate three distinct brands within the Australian disability and NDIS (National Disability Insurance Scheme) sector. We are looking for a highly capable, autonomous Digital Marketer and Content Creator to drive growth across all three entities. Our brands are: Songbird (songbird.com.au): Provides NDIS services (specifically Supported Independent Living - SIL). Target Audience: Support Coordinators and families of people with a disability. Target Location: Newcastle and Central Coast regions. Integrated Access (integratedaccess.com.au): A national Specialist Disability Accommodation (SDA) property management service. Target Audience 1 (B2B/B2C): Support Coordinators and families to fill bedrooms. Target Audience 2 (B2B): Property investors (our primary end customers) and owner-occupiers. ReadyCare (readycare.com.au): Provides agency staff services to disability providers. Target Audience (B2B): Other disability service providers needing reliable staffing solutions.

The Role

& Working Relationship: This is an outcome-driven role. You will report directly to the founder/owner, who is not a digital marketing expert. Therefore, we are looking for a trusted partner who will own the strategy, execute the creative, and manage the campaigns. Ultimately, the success and sustainability of the engagement will require you to generate consistent, high-quality enquiries for each business. I do not want to micro-manage your daily tasks; I want to manage by results. Your job is to tell me what we need to do, execute it, and report back on the outcomes (leads generated, cost per acquisition, engagement growth, etc.) in plain English. Time Commitment: Part-time: 2 days per week (approx. 16 hours). 100% Remote. However, communication and responsiveness are important to us. We want to be able to email and communicate via video conference. Long-term engagement for the right person. Key Outcomes & Deliverables (What you will be measured on): Lead Generation: Generate qualified inquiries from Support Coordinators and families for Songbird (local) and Integrated Access (national). Investor Acquisition: Build targeted campaigns (e.g., Google Ads, Meta, search) to attract property investors for Integrated Access. B2B Outreach: Drive brand awareness and staffing inquiries from disability providers for ReadyCare. End-to-End Execution: Working with our Relationship Manager develop the marketing campaigns and then write, and design/edit the creative assets (graphics, short videos, copy) required to run them. Manage our digital marketing assets (socials, google/meta ads) Clear Reporting: Provide simple, transparent monthly updates. What We’re Looking For: Strategic & Creative: You can build the strategy and do the hands-on creative work (Canva, video editing, copywriting). Excellent Communication: Flawless written and spoken English is absolutely critical. You must be able to write professional, empathetic copy for families, as well as sharp, ROI-focused copy for property investors. Autonomous & Trustworthy: You are a self-starter who thrives when given a goal and the freedom to achieve it. Bonus: Previous experience marketing in the NDIS, healthcare, or property investment sectors is highly regarded but not strictly required. Budget: Please provide your hourly rate or a fixed monthly retainer for 2 days (16 hours) per week.

How to Apply

(Please read carefully): To be considered for this role, please submit your proposal with the following: Your Portfolio: Examples of your graphic design, video editing, and copywriting. A Mini-Strategy Outline: I am not looking for a free comprehensive strategy, but please provide a brief (1-2 paragraph) high-level outline of how you would approach marketing for these three distinct brands given the 2-day-a-week constraint. Which platforms or tactics would you prioritise first to drive actual business results? In particular, I'm interested in how you will set up the Google and Meta advertising campaigns to drive the best ROI. References: Any employment/client references you have and the results you were able to deliver for them. Your Rate: Your expected hourly rate or monthly retainer for 2 days a week. Your Location & Availability: Where you are based and when you can start.