CRO Specialist

Skills & Experience: Analyse website and customer journey data to identify conversion opportunities and areas of friction Develop and implement CRO strategies focused on improving conversion rates and digital performance Plan, execute and analyse A/B and multivariate testing programmes Conduct user behaviour analysis using tools such as Google Analytics 4, Hotjar, Microsoft Clarity or similar platforms Optimise landing pages, website journeys, forms and calls-to-action to improve user engagemen…