Lead-Gen via Facebook & Instagram Ads

I run specialised coaching programs that teach traders how to navigate the commodities and forex markets. I’m ready to boost enrolments through paid traffic and need a specialist who can plan, launch and continually optimise Facebook and Instagram campaigns with one clear objective: consistent lead generation. You’ll be working with image-based ads first, aligning copy, visuals and targeting to attract motivated prospects who want structured trading education. I’ll supply the core course details, past student testimonials and any brand assets you need; you’ll turn them into scroll-stopping creative, build persuasive funnels inside Ads Manager and fine-tune audiences until cost-per-lead hits target. Key deliverables • Campaign strategy and detailed audience mapping for both platforms • Creation (or improvement) of image ads, copy and headlines tailored to traders • Full setup: pixels, conversion events, lead forms or landing-page integration • Ongoing optimisation: A/B tests, budget shifts, exclusion lists, look-alike updates • Weekly performance report highlighting CPL, CTR, ROAS and next-step actions Experience with Meta Ads Manager, custom conversions and financial-services compliance is essential. Familiarity with forex/commodities audiences is a major plus. Timeline is flexible but I’d like the first campaigns live within two weeks of kickoff. If you can deliver high-quality leads at scale, let’s talk details and get started.