Email & Content Sales Push -- 2

I want to turn my existing email list into a steady source of revenue and support the effort with fresh, persuasive content. The single, driving objective is to boost sales—brand awareness or vanity metrics come second. Right now I have the list but no written material ready to send or publish, so I need both strategy and execution. Email marketing will be the primary channel, complemented by content marketing pieces that can live on my site, be repurposed for newsletters, and reinforce every call-to-action. Social media can stay in the wings for now; if the plan calls for repackaging content there later, I’m open to it, but the initial focus must remain on emails and on-site content that directly moves prospects down the funnel. Deliverables I need from you: • Calendar-based email campaign (welcome, nurture, sales pushes) written and ready to schedule • 4–6 supporting blog or article pieces that link naturally to the offers featured in the emails • A concise content style guide so future pieces stay on-brand • Clear performance metrics and a simple reporting template I can track weekly Acceptance criteria: copy is delivered in editable format, headlines and subject lines are A/B-test ready, internal links point to the correct product pages, and every email ends with a single, unmistakable sales CTA. If you’re comfortable owning the entire flow—from polishing the strategy to crafting conversion-focused copy—let’s talk schedules and milestones so we can get the first batch launched quickly.