Google Ads Lead Generation Needed

I already run Search campaigns for ProFrilo.com and want to hand over full optimisation to someone who knows how to squeeze more high-quality leads out of the same spend. The very first push is on our Packers & Movers service, with a committed ad budget of ₹2,000 per day. What I need you to do • Audit the existing account, refine keyword sets and negative lists, and benchmark against competing movers in Bengaluru. • Re-implement conversion tracking through Google Tag Manager, making sure every call, form fill, and WhatsApp click is captured and attributed. • Tune ad copy, extensions, and responsive assets so they speak directly to relocation customers. • Optimise the current landing pages for speed, trust indicators, and above-the-fold call-to-action placement. • Continue weekly bid, budget, and search-term adjustments, then send me a concise performance report every Friday. Acceptance criteria 1. Cost-per-lead consistently meets or beats the current average within the first month. 2. All conversions (calls, forms, WhatsApp) show in both Google Ads and GA4. 3. Weekly report includes key metrics, optimisation actions taken, and next-week plan. When you reply, include specific examples of Google Ads campaigns you have run for Packers & Movers, along with the results you achieved, your monthly management fee, and how soon you can start.