Amazon PPC Sales Promotion Campaign

I’m ready to push my Amazon USA brand beyond its current plateau and the quickest lever I see is a data-driven Sponsored Ads strategy. My listings are already live; what I need now is a marketer who can turn paid traffic into measurable sales growth while protecting ACoS and strengthening the brand’s presence on the platform. The scope centres entirely on Sponsored Ads: • Build or refine campaign structure (keyword-targeted, product-targeted, and any necessary auto campaigns) • Continuous bid and budget optimisation to maximise ROAS and scale winners • Ad copy, creative tweaks and campaign testing that align with brand voice • Clear weekly reporting so I can track spend, sales, ACoS, TACoS and ranking movement Acceptance criteria 1. Campaigns launched within the first week, fully tagged for tracking. 2. Weekly report received every Monday, showing performance against agreed KPIs. 3. ACoS maintained or improved versus baseline while total sales trend upward. When you respond, focus on your relevant experience—past brands you’ve scaled, the metrics you improved and any tools or dashboards you rely on (e.g., Amazon Advertising Console, Helium 10, DataDive, Bulk Files). That background will help me move quickly to decision and kickoff.