Enterprise Architect - Salesforce Marketing Cloud

Who We Are

MAP | WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. About WPP MAP is part of

WPP , the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

Do you thrive on shaping the strategic technological future of the world’s leading brands? Are you a visionary architect who can orchestrate complex

MarTech

ecosystems to deliver

hyper-personalised

customer experiences at scale? Can you translate ambitious business

objectives

into scalable, compliant, and future-proof enterprise architectures?

If you are a strategic technology leader with a consultancy mindset, strong stakeholder management skills, and a passion for driving innovation across enterprise

MarTech

landscapes, then you might be the Enterprise Architect

we’re

looking for.

What will your day look like?

As an Enterprise Architect, you will be the strategic technical leader responsible for defining, evolving, and governing enterprise-wide

MarTech

architecture for our clients. You will

operate

at the intersection of business, technology, data, and innovation, translating business strategies into scalable architectural roadmaps that drive measurable business outcomes.

You will act as a trusted advisor to both clients and internal stakeholders, ensuring that enterprise marketing ecosystems align with long-term business

objectives

while supporting innovation, operational excellence, scalability, and profitability.

You will also act as an ambassador of VML MAP values, principles, and ways of working, contributing to the growth and evolution of the wider Tech & Data practice.

More specifically, your responsibilities will include:

Strategic Vision & Enterprise Roadmaps

Define and

maintain

enterprise

MarTech

architectural roadmaps aligned to both short-term and long-term business goals.

Translate complex business strategies into scalable technical visions and actionable transformation plans.

Align enterprise architecture with broader business and marketing

objectives

to support growth and customer-centricity.

Support clients in defining future-state architecture and transformation strategies.

Enterprise Architecture &

MarTech

Orchestration

Design and orchestrate complex enterprise

MarTech

ecosystems involving multiple platforms, marketing clouds, vendors, integrations, and data sources.

Define scalable architectural blueprints and integration patterns across disparate systems and cloud environments.

Ensure interoperability, scalability, performance, reliability, and operational efficiency across the wider technology landscape.

Simplify and

optimise

enterprise ecosystems while

maintaining

alignment with strategic business goals

Data, Governance, Privacy & Security

Define enterprise-wide data architecture strategies, governance principles, and integration standards.

Ensure compliance with data privacy regulations such as GDPR and CCPA through Privacy

by

Design principles.

Establish architectural governance frameworks, standards, and best practices.

Ensure enterprise solutions

maintain

strong security, scalability, and data quality standards.

Innovation & Emerging Technologies

Drive innovation initiatives and continuously evaluate emerging

MarTech, AI, and cloud technologies.

Identify

opportunities to improve client ecosystems, operational maturity, and customer experiences through modern technology adoption.

Stay up to date with evolving industry trends, enterprise architecture patterns, and best practices

Champion AI adoption and innovation initiatives where relevant.

Consultancy, Client Leadership & Business Growth

Act as a trusted advisor to senior client stakeholders,

including CMOs, Enterprise Architects, and business leadership teams.

Influence strategic decision-making by connecting business needs with enterprise technology opportunities

Support pre-sales, strategic consulting, innovation initiatives, and transformation programs.

Partner with Account, Strategy, and Solution Consulting teams to

identify

growth opportunities and shape enterprise solution approaches.

Balance technical excellence with commercial pragmatism to drive both client value and sustainable delivery outcomes.

Cross-Capability Collaboration & Technical Leadership

Operate across cross-functional and cross-capability teams,

including Tech & Data, Experience, Strategy, Paid Media, Marketing Operations, Solution Consulting, and Account

capabilities.

Provide technical leadership across large-scale and complex client engagements.

Mentor and support Solutions Architects, Technical Architects, Developers,

and other technical specialists.

Drive alignment across global teams, portfolios, and capabilities to promote r