Social Ads for Healthcare Lead Magnet

I have already designed a landing page that trades a free “Gutwell Glow” for an email address, then routes qualified prospects to the company site where any purchase earns me a commission. What I need now is marketing muscle. The goal is clear: drive the right traffic from social media—specifically Facebook and Instagram—to the page, convert them on the guide, and nurture the flow through to the product checkout on the partner site. I’d like a specialist who can craft and manage paid and organic campaigns on those two platforms, refine audience targeting, produce scroll-stopping ad creatives, and optimise copy for both the opt-in and the follow-up sequence. Clear tracking, conversion reporting, and iterative tweaks based on performance data will be essential so we can see the cost-per-lead drop and the affiliate sales climb. Deliverables • Campaign strategy for Facebook & Instagram • Ad creatives (static & short-form video, if advisable) plus copy aligned with platform best practices • Pixel/event setup recommendations so every click, lead and sale is traceable • Weekly performance snapshot with actionable insights and next steps When the numbers prove the funnel is working—steady lead flow, healthy CTR and growing commissions—the project is a success.