Boost Direct Bookings: SEO Maintenance

I need a proactive partner to keep my website fresh, error-free, and continually optimised so that more visitors turn into direct bookings. Your first focus will be content maintenance. I will send you copy, images, and video assets; you will build new pages or sections where needed, refine existing text for clarity and engagement, and upload multimedia so it loads quickly and looks great on every device. Whenever you spot outdated wording, broken links, or layout issues, go ahead and correct them without waiting for a prompt. Alongside these visible updates, I want the site quietly hardened behind the scenes. Run regular security scans, patch vulnerabilities, and fix any bugs you uncover before they affect guests. Then pour your energy into SEO aimed squarely at boosting direct bookings rather than just vanity traffic. That means: • On-page optimization tied to booking-intent keywords • Fresh, schema-enhanced content that answers traveler questions • Clean internal linking and media compression for faster load times • Ongoing performance tracking in Google Search Console and Analytics, with monthly reports that highlight booking-related metrics Please outline the workflow you prefer for receiving new content, how you will document security fixes, and the specific SEO tools (e.g., Yoast, RankMath, Ahrefs) you rely on so I can grant access where necessary. I’m ready to start as soon as you are and will provide staging credentials on day one.