Lead-Generation Marketing Strategy

My immediate priority is a data-driven digital campaign that turns browsers into qualified leads for my company. I want every key consumer touch-point covered—social media, email marketing, and search-engine marketing—working together as one seamless funnel aimed at general consumers. Here’s what I need from you: • Channel strategy and calendar: how Facebook/Instagram, a targeted email sequence, and Google Ads will interact to capture, nurture, and convert prospects • Creative assets and copy: scroll-stopping social posts, compelling ad text, and persuasive email content that all carry consistent brand messaging • Campaign build-out: audience segmentation, keyword research, ad set configuration, and automation flows set up inside the chosen platforms • Ongoing optimisation: weekly A/B tests, bid and budget tweaks, plus clear KPI reports so I can see cost-per-lead, click-through rates, and overall ROI in real time Acceptance criteria: 1. Funnel is live with tracking pixels, UTM tags, and goal conversions correctly firing in Google Analytics. 2. First performance report delivered after one full week of traffic, summarising results and proposed tweaks. 3. Lead volume meets or beats the benchmark we agree on during kickoff. If you have a proven record of turning multichannel campaigns into steady lead pipelines, let’s talk and get this rolling.