Manager, Paid Social

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . 3299 - Manager, Paid Social - GCS Role Summary and Impact The Paid Social team works to plan & execute market-leading social advertising campaigns for our clients across a variety of social media platforms. The team are based at EssenceMediacom’s office at 1 Southwark Bridge Road. We are looking for an experienced

Paid Social

Account

Manager

who will play an instrumental role in further developing our offering by taking ownership of the ongoing client engagement, managing a team of

Paid Social

SEs and AEs and support the

Account

Director

to implement

the strategic vision of the account and team. In this role, you will also work closely with other sister agencies in the network, creative agencies, data teams,

PR

etc.

The

Role:

The

candidate will report

into

the

Paid Social

Account Director.

Working

within the

Paid Social

team,

they will be integral to

achieving

client goals, and

the development

and

optimization

of

Paid Social

activity as part of integrated multi-channel campaigns.

The ideal candidate will be expected to use their own initiative to manage

Facebook/Instagram, Twitter,

Google,

YouTube

and

Linkedin

campaigns. You

will be expected to champion the EssenceMediaCom best practice approach to delivering campaigns,

multi market

strategy coordination and communication. You will lead by example, taking responsibility for the guidance and development of junior members of the team.

Principal

responsibilities

Performance

Leading the planning,

creation, and on-going management of

Paid Social

campaigns

Carrying out health checks on

the

accounts to

ensure they are set up and running as per EssenceMediaCom best practice

Proactively performing

regular optimization of accounts, monitoring market changes and

identifying

development opportunities

Creating and leading the execution of development

and testing plans including media owner betas

where

possible

Preparing

presentations

and leading

client

calls and face to face meetings

Working with the AD to devise campaign strategy

and translate this into campaign delivery

Profile

Playing an active role in team meetings and agency events

Writing case studies of

great work

delivered by the team

Volunteering to

assist

with new business pitches, and other cross-agency initiatives

People

Collaborating with other digital teams within the

EssenceMediaCom hub

Delegating and managing workloads across the

junior members of the

team

Contributing to and

owning

personal development plans

Arranging/attending

training to progress you

and the team’s knowledge and capability

Motivating

junior team members to develop their knowledge of social

best practices

Supporting

the educating

of planning

teams on the benefits and purpose of

Paid Social

Process

Making full use of the technology available,

implementing

processes and practices that maximize

operational efficiencies

The

accurate

management of budgets,

adhering to the EssenceMediaCom finance process

Taking responsibility for junior team members accurately following all aspects of EssenceMediaCom process

Identifying

opportunities for process improvement, and providing recommendations

Performance measures:

Consistently hitting and exceeding

client’s

targets

Overseeing the implementation of best practices and knowledge sharing

Managing the development of junior team members

Skills and Experience At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: Be Extraordinary by Leading Collectively to Inspire transformational Creativity. Create an Open environment by Balancing People and Client Experiences by Cultivating Trust . Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise .

Exceptional

hands on

Paid Social

experience and comprehensive knowledge of best practice

Experience

supporting,

developing,

and mentoring junior team members

Experience managing

Brand and

DR

campaigns, optimising accounts

to achieve performance targets

An expert in

developing and implementing audience strategies

to optimise

Paid Social

campaigns

Experienced in

applying

bid rules, buying

methods

and automation to optimise and complement

campaign management tasks

Proficient in using advance features available within

the native and 3rd

party

Paid Social

platforms

(Facebook, Twitter, Snapchat,

Linkedin, etc.)

and tracking platforms

like

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