Social Media Campaign for Reentry Program

I'm seeking a skilled social media specialist to create and manage posts aimed at attracting 18 to 24-year-olds coming out of incarceration. The goal is to get them to attend an in-person information session about a job training and reentry program funded by a federal grant. Key Requirements: - Develop engaging content for Instagram, TikTok, and Facebook. - Highlight job training, work placement support, and reentry assistance in posts. - Utilize compelling visuals and narratives to capture the target audience's attention. - Monitor engagement and adjust strategy as needed. Ideal Skills and Experience: - Proven experience in social media management, particularly with the specified platforms. - Strong understanding of the 18-24 age demographic. - Excellent graphic design and copywriting skills. - Ability to analyze engagement metrics and adapt strategies accordingly. Please provide examples of similar work done in the past.